
Want to know how to get great results working with freelancers? If you want to harness the energy and skills that freelancers can bring to your project, read on.
When you bring freelancers on board for a project, you open the door to fresh perspectives and specialized skills but partnerships with freelancers need careful consideration to ensure that everyone is enjoying a successful and respectful collaboration.
Let’s explore some key factors that you should keep in mind when engaging a freelancer for your next project.
#1 Embrace the flexibility
Freelancers who enjoy what they do, generally also enjoy the freedom that freelancing brings them and it often allows them to design a work schedule that suits their lifestyle. Companies that engage with freelancers can benefit greatly from this flexibility by focusing on the deliverables and the agreed deadlines rather than imposing a rigid timetable of working hours. Respecting a freelancer’s ability to work during their peak creative or productive periods not only enhances their own productivity but also fosters a sense of trust and empowerment between the freelance supplier and the corporate customer.
The flip side is that a lack of respect for the freelancer’s flexibility will undoubtedly end in a soured relationship and an unsuccessful project, or at the very least an unwillingness to work together in the future.
#2 Accept the independence
Freelancers often work remotely and they also usually bring their own tools and methodologies. If you’re supplying the tools, then the freelancer could be open to the regulations around off-payroll working (IR35), so it’s important to understand why freelancers will use their own kit.
Companies must, however, consider how their existing systems, software, and data protocols will integrate with the freelancer’s workflow and the deliverables they receive from them. Providing secure access to proprietary resources and setting clear guidelines regarding data privacy ensures that the project maintains its integrity while respecting the freelancer’s independent work status and style.
Trying too hard to integrate a freelancer into your company ecosystem can backfire on you and the freelancer, especially if they fall foul of the IR35 regulations or similar, depending on your country’s legislation.
#3 Prioritise clear communication
A strong working relationship between any two parties, freelance or otherwise, almost always hinges on effective communication. At the beginning of a project, before you engage with a freelancer, invest adequate time to clearly define the scope of the work you need done and set realistic expectations in terms of cost, quality and schedule.
Regular, honest and open dialogue helps to prevent misunderstandings and keeps both sides aligned with the project goals and expectations. Clarity of communication ensures that any adjustments to your plan are handled fairly and are known about in sufficient time to allow the freelancer to react and respond in the way that you would like.
#4 Establish a solid contract
A comprehensive written contract forms the backbone of a healthy freelance engagement. The contract agreement should meticulously outline the scope of work, the fees, payment arrangements, intellectual property rights, confidentiality requirements, and the process for managing any changes in the project scope (what we all know as scope creep).
By addressing these details up front, the engaging company and the freelancer have a secure and predictable framework for collaboration and a reference point to go back to if things change or become unclear. Legal clarity in a freelance agreement minimizes conflicts and preserves the creative integrity of the work. It can also save a working relationship by reminding everyone what was originally agreed.
No one is saying that you should slavishly stick to the original contractual agreement if the picture has changed and something else needs to happen, but if the contract is clear about how to make changes when they need to happen, then changes are more easily managed and implemented, and everyone wins.
#5 Build a collaborative partnership
A successful engagement with a freelancer transcends a mere transactional relationship. Viewing a valuable freelancer as a valuable partner contributes to an environment of mutual respect and innovation. Recognizing the unique expertise that a freelancer can offer and treating them as equal collaborators in your project creates opportunities for more creative, outside-the-box problem solving and long-term professional relationships. This approach transforms individual projects into meaningful partnerships that benefit both sides.
When companies engage freelancers, thoughtful preparation and openness are key. Valuing flexibility, ensuring transparent communication, establishing clear legal guidelines, and embracing the independence they have, all contribute to successful collaborations. Such an approach not only meets project objectives but also lays the groundwork for a dynamic partnership that can bring rewards to both of you for years to come.